Converging Media is the flow of content across many platforms, the cooperation between multiple media industries, the IT- and Telecom industry, and the migratory behavior of media audiences. It includes the social behavior of consumers, as well as how businesses use various media platforms to create new experiences, new forms of media, and content in ways that have not been as easily accessible in the past.
It is clear that this ongoing development has enormous impact on the industry, and forces media, TV, video, gaming, IT, Telecom companies and brands to rethink existing assumptions about how to reach/involve consumers and advertisers and how to work together in developing new successful content products and services.
The Converging Media Conference will cover these issues from different angles and will merge knowledge, business, technology, services, creativity, required skills and social issues. Cases from existing companies and startups will be presented, including the organisational, technical, legal and investment aspects.
This conference connects business, research, creative and social leaders, opinion-formers and influencers for crossover conversation and inspiration.