Eric Huang is Development Director at Made in Me, an award winning digital agency in London specialising in children's entertainment. Starting out at Disney Publishing in LA - where he worked for six years - Eric moved to Melbourne as Managing Editor at Penguin. He then joined toy company Funtastic's new book division as Publisher, after which he re-located to the UK as Head of Licensing at Parragon. In 2007 Eric took up a role at Penguin UK, where he worked for six years as one of the children’s publishers and looked after Penguin's licensed publishing, IP, and co-production businesses. Eric joined Made in Me in 2013 from Mind Candy. He looks after IP development and partnerships around creating and launching digital brands.